In this notice, we explain how we handle your personal information (hereinafter referred to as "personal data") is handled. Personal data includes all information that relates to your person or with
which you can be directly identified.
The protection of your privacy and your personal data is a key concern for us. We are committed to processing your data carefully and in compliance with the law. This notice is intended to show you transparently how we handle your personal data and includes information about:
This notice applies to all processes in which your personal data is processed by us, unless we inform you separately in specific cases. It applies in particular to situations such as:
Please also note the data protection regulations in our General Terms and Conditions, if available.
The company that determines the purposes and means of the processing is responsible for the processing of your personal data. This may also mean that several companies are jointly responsible.
The company SwissCleaner Lobert, which is generally the company that referred you to this notice (hereinafter "we"), is responsible for processing in accordance with this privacy notice.
If you have any questions or concerns about data protection, you can contact the following office:
SwissCleaner Lobert
Andreas Lobert
3360 Herzogenbuchsee
E-mail: kundendienst@swisscleaner.ch
If you have been made aware of this data protection notice by another company, please contact this company directly. You will find the relevant contact details in the legal notice on their website.
You have various rights in connection with your personal data. These sections explain which rights you are entitled to and how you can assert them.
You have the right to obtain information about the personal data processed by us at any time. To make a request for information, please send us a formal request together with proof of your identity (see section 3). There are cases in which we may refuse or restrict access, for example if your request is contrary to our legal obligations, legitimate interests or the interests of third parties, or if it is manifestly unfounded or excessive. For requests that require a disproportionate effort, we reserve the right to charge a reasonable fee, about which we will inform you in advance. Requests will be processed within the statutory period of 30 days, although this period may be extended in certain circumstances.
You can request the deletion or correction of your personal data. Please send us your request together with proof of identity. There are situations in which we will reject your request due to statutory retention obligations or for legal reasons must. The exercise of your rights may, under certain circumstances, trigger conflicts with existing contractual agreements, which may have certain consequences for the execution of the contract.
Data subjects have the right to assert their claims in court or to lodge a complaint with the competent supervisory authority. In Switzerland, this is the Federal Data Protection and Information Commissioner (FDPIC), which can be contacted at: http://www.edoeb.admin.ch.
In our privacy policy, we use specific terms with special meanings. We explain the most important ones here:
By personal data, we mean all information that relates to an identified or identifiable natural person. This includes, for example, your name, your address, your date of birth, your e-mail address or your telephone number, as well as information about your preferences and interests.
Particularly sensitive data includes information about your religious, political or ideological beliefs, your health and any details of criminal prosecutions or sanctions. This data is only processed under strict conditions and when expressly necessary.
Processing includes any handling of personal data, regardless of the means and methods used. This includes the collection, storage, management, use, transmission, publication and deletion of your data.
By disclosure we mean the transmission or making available of personal data, for example by publication or disclosure to third parties.
Anonymization refers to the modification of data so that no conclusions can be drawn about the data subject. In contrast, pseudonymization replaces identifying information with pseudonyms, although it is still possible to trace the data back to the person under certain conditions.
We process personal data that is necessary for the provision of our services and the fulfillment of our obligations to you. Details on the specific types of data can be found in the context of the respective processing purposes (see section 8).
As a rule, we receive data directly from you, either through direct transmission or through your interaction with us. This includes data that we collect automatically when you use our services, make purchases or visit our websites, including behavioral and transactional data, online identifiers and traffic data.
In addition, data may be derived from the analysis of your transaction and behavioral data or supplemented by combining information from various sources in order to improve our services or create personalized offers.
In certain cases, we also receive personal data from third parties, e.g:
The data obtained from third parties may include the following categories, among others: Personal master data, contact data, financial data, online identifiers, location and traffic data, audiovisual data, profile and preference data and data requiring special protection.
We process your personal data for various purposes, mainly to provide you with our services and to fulfill our contractual obligations.
The processing of your data is necessary for the execution and fulfillment of contracts. This includes, among other things
Processing your data enables us to communicate effectively with you, respond to your requests and provide quality customer service.
In order to provide you with relevant and interesting offers and information, we use your data for marketing purposes. This includes
In addition to the main purposes mentioned, we also process your data for:
The processing of your data for these purposes is carried out in strict compliance with the applicable data protection laws and your rights.
The processing of your personal data is based on specific legal bases, depending on the purpose of processing. We are guided by the following principles:
You can withdraw your consent at any time, whereby we offer an opt-out option for certain processing operations. An informal revocation by e-mail is also sufficient. This does not affect the lawfulness of processing up to the point of withdrawal.
Legitimate interests include, among others:
Your data may be passed on within the Whirlpool Group for administrative and contractual purposes. Independent processing by the receiving companies does not take place. Your data may also be passed on for marketing purposes, whereby your data will only be evaluated and used for individual offers with your consent.
For contract processing or for technical or organizational services, it may be necessary to pass on your data to external service providers. These service providers are contractually obliged to process your data exclusively in accordance with our instructions and to guarantee its security. This affects service providers in areas such as shipping, marketing, fraud prevention, payment processing and IT services. Service providers may also process data for their own purposes, about which they provide information in their privacy policies. In addition, data may be passed on to third parties for their own processing purposes, for example in the context of contractual relationships or for target group-based advertising, provided you have given your consent or another legal basis exists.
We endeavor to process your data primarily in Switzerland or the EEA. Data will only be transferred to service providers outside these regions if appropriate data protection guarantees are in place. For transfers to countries without adequate data protection, EU standard contractual clauses are applied, supplemented by additional security measures where necessary.
Particularly sensitive data will only be processed if this is absolutely necessary for the provision of the service and you have provided us with this data or have consented to its processing.
We use profiling to automatically analyze purchase and behavioral data and create profiles that reflect your interests and preferences. This enables us to send you relevant offers and information. Profiling is based on various personal data and only takes place with your consent. You have the option to object to processing for marketing purposes and to prevent profiling and target group-based advertising.
As a rule, we do not use fully automated individual decisions that have legal effects for you or similarly significantly influence you. Should such procedures nevertheless be used, we will inform you separately.
We only store your personal data for as long as is necessary for the purposes for which it was collected or to comply with statutory retention obligations.
Business documents, including communications and concluded contracts, are stored in accordance with legal requirements, for example for up to ten years in accordance with the Swiss Code of
Obligations. After this period has expired, the data is blocked if it is no longer required and is only used for accounting and tax purposes.
To protect your personal data, we use suitable technical and organizational measures to secure it against loss, unauthorized access or misuse. All persons who have access to your data are obliged
to comply with data protection regulations. For security reasons, our website uses SSL or TLS encryption, recognizable by the address line change from "http://" to "https://" and the lock symbol
in your browser line. We only use encrypted connections for the secure processing of payment transactions.
This privacy policy may change over time, for example due to new processing activities or changes in the legal situation. In the event of significant changes, we will endeavor to inform you
appropriately.
Below we explain how we process personal data and other information on our websites using cookies and similar technologies. These guidelines apply specifically to their use on our website.
Collection of data when visiting the website: Each time our website is accessed, our servers automatically collect data and information from the computer system of the accessing device.
The following data is recorded:
This data is necessary to correctly deliver the content of our website to you, to ensure stability and security and to further optimize our website. The log files are automatically deleted after each visit, as their storage is essential for the operation of the website.
What are cookies? Cookies are small text files that are stored on your end device by the browser when you visit a website. They contain a specific identifier (cookie ID) that enables the browser to be assigned when the website is called up again. Cookies do not cause any damage to your computer and do not contain viruses.
Use of cookies: We use cookies to make our website more user-friendly. Some elements of our website require that the accessing browser can be identified even after a page change. Types of cookies:
Third-party cookies: In addition to our own cookies, we also use third-party cookies to optimize our advertising on other websites. These third parties may set their own cookies when you visit our website and use them for their own marketing purposes.
Managing cookies: You have control over the use of cookies and can configure, deactivate or delete them in your browser. Please note that disabling cookies may limit the functionality of our website. For detailed instructions on how to manage cookies in your browser, please refer to the help pages of the respective browser manufacturer.
Below you will find instructions for the most common browsers:
For cookies that are used for performance and reach measurement or advertising, a general opt-out is usually possible for numerous services via the Network Advertising Initiative (NAI), YourAdChoices (Digital Advertising Alliance) or Your Online Choices (European Interactive Digital Advertising Alliance, EDAA).
Other online advertising methods: In addition to cookies, we also use other technologies for online advertising. For example, we may pass on the e-mail addresses of our users to advertising partners in a pseudonymized form to enable personalized advertising. You can object to the use of your data for personalized advertising at any time by making the appropriate settings in your browser.
Integration of third-party offers: Offers from third parties, such as social media platforms, may be integrated on our website. These are deactivated by default and are only used when you activate them. The providers of the services can then recognize that you have visited our website and use this information for their own purposes.
We use various tracking tools on our websites to analyze user behavior and carry out targeted marketing measures. Here you will find an overview and explanation of the most important tracking tools we use:
a. Google Analytics
How it works: Google Analytics, a service provided by Google Ireland Ltd, uses cookies to help the website analyze how users use the site. The information collected by cookies is usually transferred to Google servers in the USA and stored there.
Purpose of use: The evaluation of this data enables us to gain insights into website use in order to adapt and improve our services and web content accordingly.
Additional functions: In addition to standard analyses, we use functions for remarketing and cross- device analysis of visitor flows, provided you have allowed Google to link your web and app
browsing history with your Google account.
Data protection options: You can prevent data collection by Google Analytics by installing the browser add-on to deactivate Google Analytics or by adjusting the cookie settings in your browser accordingly.
b. Google Ads Conversion Tracking
How it works: When you visit our website by clicking on a Google ad, a conversion tracking cookie is set. This is used to measure the success of advertising measures without identifying the user.
Right to object: You can prevent cookies from being stored in your browser settings. The cookies for conversion tracking are deleted after 30 days.
c. Google Customer Match
How it works: We can transmit encrypted and pseudonymized customer data (e.g. email addresses) to Google to display personalized advertisements. Google can thus deliver personalized advertising in the Google network to users who can be identified.
Privacy options: Personalized advertising can be deactivated directly in your Google account. Without a Google account, the display of personalized advertising can be prevented by deactivating cookies.
d. Meta Pixel and Custom Audience
How it works: Meta Pixel allows us to track user behavior after clicking on a Facebook ad. The data is anonymous and does not allow any conclusions to be drawn about the user's identity.
Purpose of use: Meta Pixel is used to optimize our Facebook ads and to target users with relevant interests.
Privacy options: The settings for personalized ads can be adjusted within Facebook. Another option is to deactivate cookies, as described in section 18.2.
We operate our own presences on platforms such as Facebook and Instagram to communicate with you and inform you about our offers. The data provided by you and the platforms enables us to optimize our marketing and communication measures.
Responsibility: Data processing in relation to our social media pages is carried out jointly with the platform operators. The platform operators themselves are responsible for data processing that goes beyond these interactions.
Your rights: Information on your rights and further details on data processing can be found in the privacy policies of the respective platform operators.
Status: January 2024